AY Signature

Restructuring · Table strategy · Programming · Performance

Event profitability

Model the night before you book it.

Booking an expensive artist does not automatically create a profitable event. Artist, production, staff, capacity, table inventory and minimum spends decide whether the night works.

Interactive model — conceptual

Build the night.

The wrong artist is a cost. The right artist is a business model. Move the variables and watch the economics of a single event change.

Artist cost€150,000
Production cost€60,000
Number of tables70
Average minimum spend€6,000
Standing capacity1,800
Average entry / walk-in spend€60
Table revenue€420,000
Floor revenue€108,000
Projected revenue€528,000
Artist€150,000
Production€60,000
Staff & service (modelled)€44,000
Projected cost€254,000

Projected event margin

€274,000

Margin on revenue 52%

A conceptual model, not financial advice. In a real venue we work with your table map, your pricing grid, your bottle mix and your actual demand curve.